What is the future of consumer tech?
Shared by didarkorkembay · 17d ago · 6 comments

Do you think we will see new unicorn companies like Uber, Airbnb, WeWork in consumer space this decade? Personally, don't feel so. 2008-2016 was a golden time

bvest · 16d ago

Companies that put a focus on privacy needs while getting large market share might rise to unicorn status.

I’m seriously considering getting a VPN. As a non tech person, this seems ridiculous. VPN only entered my vocabulary this year. But there seems to be a need.

michaeljelly · 15d ago

We're focusing on privacy needs at https://ethi.me - if you like what you see and want to become an early user, drop me a message!

bvest · 15d ago

Thanks! I'll check it out.

brugeman · 16d ago

Hi! Can you please expand on what exactly drives your demand for privacy solutions? Thanks!

bvest · 15d ago

Picture explanation, hope the link will work: https://postimg.cc/9w0mgCp6

When companies use control talk (censor this, think this, do this) you get rising distrust because the original agreement has been violated.

For most companies, the classic customer agreement applies: the customer and company are equal. When you use leverage to screw with that agreement, you get distrust. When you get distrust, people start digging into privacy agreements.

As a company, you have to ask yourself, did someone agree to this relationship?

I agree for the doctor to use control talk on related to my health issues BUT I don't agree to his staff using their leverage as being the only provider in town to bully be into following a crazy admin procedure. Using leverage to bully customers sucks. It's not "insanely customer focused" as Steve Jobs put it.

Once you start using control talk that someone didn't agree to. You lose trust. And people will be MUCH less loyal. And be looking for other options. There has been a lot of control talk in 2020; people like me didn't agree to it so we're much less loyal.

sam@cashcoach · 15d ago

Lime, Bird, Robinhood, Revolut, Tiktok... are all post 2016 consumer tech unicorns. There is no golden time, just golden timing.