How my dev tool made $10,041 in 4 days
Shared by gaberagland · 17d ago · 12 comments

Just wanted to share a recap of my recent product launch. I talk about some things I learned, pricing insights and tactics for launching on Twitter.

Update: Well the recap has done pretty good for sales as well! $2,500 so far. I guess I should start writing more...

Yo this is sick! Congrats!!

gaberagland · 17d ago

Thanks!

What did you use to design the mockups and UI?

gaberagland · 16d ago

I designed Divjoy and the templates that user's can choose in code. No design tool or mockups. For the templates I tried to stick as close as I could to the underlying UI kit (you can choose between Bootstrap or Bulma currently), so default colors and minimal custom styles outside of the built-in CSS classes.

phaethon-psichis · 15d ago

Welldone

dennisonbertram · 15d ago

This is awesome!

Brainsprays.com · 17d ago

Wow, that's amazing! Love the play by play of how you optimized your messaging. That's really helpful. Thanks for sharing the details!

gaberagland · 17d ago

Thanks! Glad you found that helpful.

Touchgram_Andy · 16d ago

Really hope you don't drown in supporting all those new lifetime users. I have sad memories of offering a similar deal with dev tools (startup died for other reasons, mainly reliance on core tech which was withdrawn from market).

https://www.ultraedit.com/ did something similar about 10 (15?) years ago and I'm still feeling odd twinges of guilt at my endless renewals because it was an utter no-brainer to take the deal.

Thanks for the detailed marketing writeup!

gaberagland · 16d ago

Yeah that’s definitely a risk! If the product was doing more revenue I might not have offered such a big discount, but felt money now was better than extra later. Uncertain economic times and all.. Thanks for sharing your experience!

vladyslavdidenko · 17d ago

Have you checked what exactly triggered the growth of interest?
I see you already had an active Twitter page, so people seen your updates
Probably only a single one brought you most of the value.
So, which one really made a difference?

> Which tweet/post/ story / channel

gaberagland · 16d ago

This thread sent most of the traffic and sales: https://twitter.com/gabe_ragland/status/1278786262816583681